Tuesday, 30 April 2013

Existing Product Analysis ( Nike: Good vs Evil Ad )

Q: WHO the ad is aimed at?
A: Soccer Fans and Players.
Q: WHAT is being advertised?
A: Nike boots and other products.

Q: WHAT is specifically highlighted about the product in this ad?
A: It is better than evil and can defeat anything.
Q: WHY would this ad help sell the product?
A: It gives players motivation.

Q: WHERE/WHEN this ad might appear in order to reach it's target audience?
A: Mornings, Afternoon, Nights and sport games.
Q: WHAT need or what is the ad appealing to?
A: People that need boots.

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